I'll pass thanks. I feel a Tesco will do more good in the long run than bad, although I do acknowledge that it'll be a sizeable shake up for the town.
Those shops which make up the main shopping street will (imho) remain and continue to trade with the exception of the food retailers who may have to explore more niche markets or get competitive.
"After two large-scale investigations the Competition Commission warned that Tesco's unchecked growth limits choice, and delivers a bad deal for consumers. It's unsurprising that Tesco face such a fierce backlash, with over 200 campaigns across the country now listed on the Tescopoly website."
Tesco is a very large store which in a small town will effectively gain a near monopoly on selling food, toiletries, pet items, newspapers, stationary and just about anything else you can think of. It is impossible for a small store to compete with their buying power to be able to sell at comparable prices.
It is also unlikely that they can compete with the employment conditions (particularly the possibility of flexible working across wider opening hours) so shops will lose experienced staff too
By all means welcome Tesco. But small stores will close en masse. Subtract those employment losses from any "gains" Tesco may bring. Consider what a street of empty shops looks like - or one full of charity shops and hopeless businesses that set up for a few months then fail.
Remember that when you can only shop locally at Tesco.
i totally agree with you Mr Longbeard Tenbury could do quite well out of this if it was discussed over with thought people keep on about how big tescos have got and dont need to expand anymore well the thing is that we have to look is that there only one thing that has made tesco as sucessful as they are and that is the public without them they wouldnt be as big as they are and lets face it no one actually twist your arm to shop there do they
i notice on the petition page that it states the residents of tenbury dont want tesco's how can you make a statement like that do you know everyone that lives in the town and know all of there personal opinions i dont think so you shouldnt be able to make comments like that as you cant speak for everyone in tenbury
I guess the public has been lulled into shopping there as other supermarkets.. Ease of use [i.e. they're nearly everywhere], undercutting of local highstreet shop prices etc [seems cheaper but hides the real cost to local economy], nothing more challenging than a 'beep' as an item's scanned at a till [easier than having to think-up a reply to a cheery 'hello' I guess]- all very attractive if you prefer your shopping experience a robotic one.
Just remember the disparity though between what resources a big corporate like Tesco can throw at marketing as opposed to a typical high street greengrocer's shop. There's a lot of difference between a small b/w ad in the church magazine [or similar] and a national TV campaign to flog -say- Jersey new potatoes. Larger audiences reached, huge ad budgets and a medium [ads on TV] that can make you believe that hot is in fact cold. The highstreet doesn't stand a chance against all that..
so bumblebee you are saying that you or your family never set foot into any of the four major supermarkets to do your shopping sainsbarys tesco morrisons and asda all compete against each other so they are all the same competing for our business and as ive said in previous statements no one twist our arms or bullies us to shop in any of them its just everyones personal choice
We occasionally use the big corporates yes but I'd estimate for about 20% of our weekly groceries if that though.. The rest we tend to buy locally in one of the many local shops or mini markets here in Tenbury as there's such a decent choice for a small town. We only use the big corporates in the context of nipping the 15 or so mins it takes to Ludlow though from Tenbury on the occasions we decide to use 'em. Failing that we've occasionally ordered online in the past - which [depending on time of delivery slot] can be delivered to your door for free if you -really- need a big supermarket fix.
My point being that it's -already- quick and easy to shop at Tesco's in one way or another for the majority of Tenbury residents if they so choose.
Having worked professionally in advertising in the past though I'd dispute your comment about 'twisting of arms' to use them.. Advertising works in many different ways - both overt and subliminal. Various visual media campaigns for supermarkets are designed to lodge there in your mind to appear when you see a specific visual trigger [like sourcing cheap booze to watch the World Cup with etc]. Your brain then makes that association with the supermarket's ad campaign previously seen on TV, the web or in magazines etc and you find yourself making a trip to the supermarket concerned [thinking "it just seemed like a good idea" or similar]..
With all that money the corporates have at their disposal they employ some pretty complexed psychology in the [various] advertising media they use to get individuals to spend money with them. They know their market inside out, what makes them tick and [crucially] what makes them take a trip to the supermarket..
Derren Brown's a part-timer in comparison with what the likes of Tesco can make you think/do via combining psychology and advertising..
you say its quick and easy to shop with tescos what about the people that havent got internet access or cant drive and would like to shop at tesco not so easy for them is it
On the contrary. Use a little creative thinking and you can still shop there if you really have to. My next door neighbour is elderly with no internet or car, she knows a network of people with access to cars. She often gets a lift with others to supermarkets or just asks friends/neighbours to bring a few specific bits back if she can't find them in the existing local shops or Spar, Bowketts or Co-Op in Tenbury [i.e. she doesn't need to very often as there's already a broad offer here].
I'll pass thanks.
ReplyDeleteI feel a Tesco will do more good in the long run than bad, although I do acknowledge that it'll be a sizeable shake up for the town.
Those shops which make up the main shopping street will (imho) remain and continue to trade with the exception of the food retailers who may have to explore more niche markets or get competitive.
"After two large-scale investigations the Competition Commission warned that Tesco's unchecked growth limits choice, and delivers a bad deal for consumers. It's unsurprising that Tesco face such a fierce backlash, with over 200 campaigns across the country now listed on the Tescopoly website."
ReplyDeleteTescopoly.org
Tesco is a very large store which in a small town will effectively gain a near monopoly on selling food, toiletries, pet items, newspapers, stationary and just about anything else you can think of. It is impossible for a small store to compete with their buying power to be able to sell at comparable prices.
ReplyDeleteIt is also unlikely that they can compete with the employment conditions (particularly the possibility of flexible working across wider opening hours) so shops will lose experienced staff too
By all means welcome Tesco. But small stores will close en masse. Subtract those employment losses from any "gains" Tesco may bring. Consider what a street of empty shops looks like - or one full of charity shops and hopeless businesses that set up for a few months then fail.
Remember that when you can only shop locally at Tesco.
i totally agree with you Mr Longbeard Tenbury could do quite well out of this if it was discussed over with thought people keep on about how big tescos have got and dont need to expand anymore well the thing is that we have to look is that there only one thing that has made tesco as sucessful as they are and that is the public without them they wouldnt be as big as they are and lets face it no one actually twist your arm to shop there do they
ReplyDeletei notice on the petition page that it states the residents of tenbury dont want tesco's how can you make a statement like that do you know everyone that lives in the town and know all of there personal opinions i dont think so you shouldnt be able to make comments like that as you cant speak for everyone in tenbury
ReplyDeleteWell said. I notice you can no longer see who has signed. Before it was made like this most of the signatures came from people miles away.
ReplyDeleteI guess the public has been lulled into shopping there as other supermarkets.. Ease of use [i.e. they're nearly everywhere], undercutting of local highstreet shop prices etc [seems cheaper but hides the real cost to local economy], nothing more challenging than a 'beep' as an item's scanned at a till [easier than having to think-up a reply to a cheery 'hello' I guess]- all very attractive if you prefer your shopping experience a robotic one.
ReplyDeleteJust remember the disparity though between what resources a big corporate like Tesco can throw at marketing as opposed to a typical high street greengrocer's shop. There's a lot of difference between a small b/w ad in the church magazine [or similar] and a national TV campaign to flog -say- Jersey new potatoes. Larger audiences reached, huge ad budgets and a medium [ads on TV] that can make you believe that hot is in fact cold. The highstreet doesn't stand a chance against all that..
so bumblebee you are saying that you or your family never set foot into any of the four major supermarkets to do your shopping sainsbarys tesco morrisons and asda all compete against each other so they are all the same competing for our business and as ive said in previous statements no one twist our arms or bullies us to shop in any of them its just everyones personal choice
ReplyDeleteWe occasionally use the big corporates yes but I'd estimate for about 20% of our weekly groceries if that though.. The rest we tend to buy locally in one of the many local shops or mini markets here in Tenbury as there's such a decent choice for a small town. We only use the big corporates in the context of nipping the 15 or so mins it takes to Ludlow though from Tenbury on the occasions we decide to use 'em. Failing that we've occasionally ordered online in the past - which [depending on time of delivery slot] can be delivered to your door for free if you -really- need a big supermarket fix.
ReplyDeleteMy point being that it's -already- quick and easy to shop at Tesco's in one way or another for the majority of Tenbury residents if they so choose.
Having worked professionally in advertising in the past though I'd dispute your comment about 'twisting of arms' to use them.. Advertising works in many different ways - both overt and subliminal. Various visual media campaigns for supermarkets are designed to lodge there in your mind to appear when you see a specific visual trigger [like sourcing cheap booze to watch the World Cup with etc]. Your brain then makes that association with the supermarket's ad campaign previously seen on TV, the web or in magazines etc and you find yourself making a trip to the supermarket concerned [thinking "it just seemed like a good idea" or similar]..
With all that money the corporates have at their disposal they employ some pretty complexed psychology in the [various] advertising media they use to get individuals to spend money with them. They know their market inside out, what makes them tick and [crucially] what makes them take a trip to the supermarket..
Derren Brown's a part-timer in comparison with what the likes of Tesco can make you think/do via combining psychology and advertising..
you say its quick and easy to shop with tescos what about the people that havent got internet access or cant drive and would like to shop at tesco not so easy for them is it
ReplyDeleteOn the contrary. Use a little creative thinking and you can still shop there if you really have to. My next door neighbour is elderly with no internet or car, she knows a network of people with access to cars. She often gets a lift with others to supermarkets or just asks friends/neighbours to bring a few specific bits back if she can't find them in the existing local shops or Spar, Bowketts or Co-Op in Tenbury [i.e. she doesn't need to very often as there's already a broad offer here].
ReplyDelete